Red River Co-op Animated Brand Illustration Campaign

In the “Making Life Easier” campaign, Red River Co-op turned daily experiences into vibrant animated stories across five social media spots. I created a series of custom brand illustrations, each enhanced with subtle motion and sound design to build a warm, approachable tone. Celebrating everyday moments—from grocery runs to winter adventures—the visuals embraced a playful and cozy aesthetic rooted in real life, highlighting seasonal coffee, festive charcuterie boards, modern gas stations, and pharmacy offerings.

Illustrations: Daria Lada
Production: Enjoy Creative
Animation: Hailley Furkalo

Team

Red River Co-op brand illustration showing snowy gas station scene with vehicles, attendants at pumps, and warmly lit convenience store at dusk.

Co-op Gas Station

Red River Co-op brand illustration sketch of a gas station with cars, attendants at fuel pumps, convenience store, and signage in line art style.
Red River Co-op brand illustration for the “Making Life Easier” campaign, showing festive holiday charcuterie board with cheese, fruit, cookies, shrimp, and candles, with hands reaching for food in a cozy, celebratory setting.

Co-op Charcuterie board

Red River Co-op brand illustration sketch for the “Making Life Easier” campaign, line art of festive charcuterie board with food, candles, and hands reaching across the table.

Winter sliding with Co-op coffee

Co-op blister packs

Red River Co-op brand illustration for the “Making Life Easier” campaign, featuring festive coffee cup on wooden table with red gloves, snowy winter hill, pine trees, and people sledding in the background.
Red River Co-op brand illustration for the “Making Life Easier” campaign, showing cozy winter indoor scene with crossword puzzle, scattered jigsaw pieces, coffee cup, and window view of snowy trees.
Red River Co-op brand illustration for the “Making Life Easier” campaign, showing snowplow truck clearing heavy snow at Co-op Cardlock gas station during winter night storm.

Co-op Cardlock

Red River Co-op brand illustration sketch for the “Making Life Easier” campaign, line art of snowplow truck clearing snowy road at Co-op gas station in winter storm.